“Brand Marbella” will be hitting the road this autumn as the city embarks on a promotion drive

Marbella will be present at important events such as the French tourism fair IFTM Top Resa, the IGTM golf event in Rome, and the influential WTM (World Travel Market) in London.

Marbella tourism delegate Laura de Arce explained that the city “will have a full agenda with numerous promotions at national and international level during the next few weeks”.

The first event is in Paris at the International Tourism and Travel Fair IFTM Top Resa, between September 20 – 23, as Marbella has seen a boom in French tourism in recent years.

November, sees Marbella at the World Travel Market (WTM) in London, traditionally one of the most important events, while at the end of the year the city will be present at a new edition of the ILTM, International Luxury Travel Fair. Held every year in Cannes, this is where the most important luxury agencies on the international scene meet.

Marbella will also be promoting itself at FITUR in the new year, the major tourism exhibition in Spain and, with the Solhiem Cup taking place on the Coast in 2023, will be highlighting the options for golf tourism.

Next year will also see several important tourism conferences taking place in Marbella, including a new edition of Traveler Made, with more than 600 international luxury travel agencies and which this year celebrates its third edition, In Voyages, an association of luxury travel agencies dedicated to premium events and the first Iagto European Convention for golf tour operators.